It always nice and comforting to have support online. Sometimes it’s easier to ask for help or talk about things online because you don’t feel like you are being judged or have to interact anymore than you want to. I aspire to work in online communities because of things like this. The ability to share opinions and connect with people you ordinarily would never meet who you share common interests with.
I was active on a forum for university students however felt there wasn’t that many marketing students active on the site, probably because most people (at my university anyway) studying business are accounting or finance majors often combining it with Law. They have different aspirations in life, the experience they require is very different from a marketing major, and the topics they discuss aren’t of much interest to me. When the site was hacked and subsequently brought down until it can be resolved, it was annoying. I couldn’t advertise the sale of my textbooks or ask questions as to which units are the most enjoyable to study. So I decided to combine the gap I saw online for marketing students in Australia with my personal interests in running online communities and formed Marketing Lowdown.
Marketing Lowdown is still currently under construction and my plan is for it to be a great online community, up and thriving by early next year. This year, a small team of volunteers and I will be building the site and its content and getting it out there. Our plan however, at this stage, is to increase advertising at the end of the year, in time for new students starting semester 1 in February 2011, in Australia. This is an exciting project for me and hopefully it will be successful and help fill a gap in support and ‘community’ amongst students studying marketing or interested in studying or working in marketing in any state in Australia.
Take a look – www.marketinglowdown.com
Everyone’s support is appreciated and if you would like to get involved or find out more, please feel free to ask me.