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I think it’s always important to not only just read and comment on your favourite websites, articles and posts each week but also to share them with others. Twitter is a great platform for doing this but with the constant updates from the hundreds of people you follow often you can miss tweets which you may have found interesting.

With this in mind I have decided to start a weekly post on my blog to acknowledge those websites, blog posts and articles I have read during the week that I thought were really great and act as my recap on my week.

So here are my favourites of this week:

5 Ways Facebook Changed dating (For The Worse) by Samuel Axon at Mashable

Oh so funny and oh so very true! Websites like Facebook are great for promoting your personal brand but it can also just show the cracks in every relationship you have ever had, and very very publicly!

Although I do have facebook and I accept friend requests from people in the marketing industry, I don’t tend to (at the time of writing this post) advertise my facebook profile for people to add me. Simply because out of all of them Facebook probably does contain the most about your personal life and you always have to be very careful about what you do and no matter how careful you are, some friends you just can’t trust to keep it clean when they comment on your wall!

Great Article!

The Truth About the iPad by Jay Baer at Convince & Convert

There has been so much hype over the iPad and I think Jay gives a really honest opinion about its functionality and realistic capabilities. He has certainly made me consider purchasing one in the future.

I agree that this could become a very useful way to manage your ‘online life’ and perhaps even become the perfect business tool to use when doing presentations etc.

I think the iPad is the start of yet another concept which in years to come will be a part of all our lives and we will wonder how we ever managed without it. It’s certainly a product who’s development is worth watching closely.

Well done Jay for the great post!

A New Website for Taking Shots at Your Boss by Dan Fletcher at Time

Unvarnished came out of private beta testing last week. It’s basically a website that allows you to log in through your facebook account and leave anonymous reviews on your co-workers. The worst part of it is that you can’t remove those bad reviews and they are there for the world, and future employers, to see.

I can’t say I find this a very effective way to communicate your feelings towards your co-workers. Everyone can have bad days at work, days they don’t agree with their managers decision, days they think their assistant is completely incapable of doing anything right. Alot of the time though its a personality clash, a clash of personal beliefs or even just that you are having a bad day. I don’t think anyone then has the right to permanently leave a mark on someone’s future employability because you don’t like them.

I personally don’t think this will take off, although I may be proved wrong, as it currently stands I don’t think its a very good concept. Only time will tell if people will actually use it and more importantly be giving honest and truthful feedback and not just use it as a petty way to seek revenge.

How to Build One-of-Kind Facebook Fan Pages by Orli Yakuel at TechCrunch

Facebook may not give you alot of options to be creative when developing a fan page but thanks to this article it has just become a little easier to make a page that’s stands out from the rest.

A Prediction: Twitter to Predict the Future by Brian Solis at Briansolis.com

This isn’t the first time I have heard about this, I listened to a podcast earlier in the week I believe by hubspot who talked briefly about this and also I have read other discussions on it but this article really brings everything together and explains it really well!

Basically the research came out of looking at predicting the sale of certain movies at the cinema upon their release. It concluded that Twitter was even more accurate at predicting success than the currently very expensive research and calculations that go into predicting sales.

I think this type of cheap and unfiltered form of market research is definitely going to help out several industries and I agree it is likely to predict the future. More than that though I think Twitter will define the future. Through twitter companies can assess what people want next, how they can improve their product and also how their brands and products are perceived. It is un-intrusive to those consumers that hate filling in surveys and because its an open forum people will give you real and honest feedback instead of writing down on a feedback form that they were satisfied.

5 Things Depeche Mode Can Teach You About Effective Online Marketing by Brian Clark on copyblogger

This is a light hearted piece were he interprets songs to show you effective online marketing. Was a good read and a great idea to doing something a little different to get across your message of effective online marketing techniques.

What were your favourites this week?

I hope you all had a good week!

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You can contact Louise Griffiths by sending her a message through the ‘contact me’ page on this website or by following her on Twitter @LouiseGriffiths

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